Daniel Román Barker

Marketing Specialist at ENAE Business School, where he is part of the team responsible for planning, producing and optimising digital content for the enae.es and enae.com websites, as well as for the school’s various social media channels. Using the Drupal CMS, he manages the publication and updating of pages and articles, ensuring brand consistency, content quality and a positive user experience.

He specialises in SEO and performance marketing, defining and implementing organic content strategies with the support of tools such as Sistrix and Google Search Console to improve search rankings and drive qualified traffic to master’s programmes and executive courses. Furthermore, he designs, configures and optimises online advertising campaigns on Meta, LinkedIn, TikTok and Google Ads, aligning targeting, messaging and objectives with student recruitment. His work contributes to ENAE’s organic and paid growth and to strengthening its position as a leading business school both nationally and internationally.