The latest knowledge about the digital environment, business and society.
Why soft skills matter more than ever
Judit López Martínez
Content, Public Relations, and Email Marketing Specialist at ENAE, with over 5 years of experience in the education sector and executive training. Her work combines strategic content creation, media relations management, and the implementation of email marketing campaigns and marketing automation, always focused on generating impact, attracting new students, and improving student satisfaction.
Passionate about effective communication and digital innovation, she designs and manages customer journeys that resonate with audiences, optimize user experience, and strengthen the school's reputation. Her approach integrates SEO, storytelling, and metrics analysis, ensuring that every piece of content achieves its objective, delivers real value to readers, and contributes to student acquisition and retention.
The role of the project manager: how to achieve project success
Judit López Martínez
Content, Public Relations, and Email Marketing Specialist at ENAE, with over 5 years of experience in the education sector and executive training. Her work combines strategic content creation, media relations management, and the implementation of email marketing campaigns and marketing automation, always focused on generating impact, attracting new students, and improving student satisfaction.
Passionate about effective communication and digital innovation, she designs and manages customer journeys that resonate with audiences, optimize user experience, and strengthen the school's reputation. Her approach integrates SEO, storytelling, and metrics analysis, ensuring that every piece of content achieves its objective, delivers real value to readers, and contributes to student acquisition and retention.