Master Degree in Digital and International Marketing

+ 500 students around the world
+ 65 companies created by our students
95% of students working after graduation
Official qualification
Blended or Online
60 ECTS credits

Master Degree in Digital and International Marketing

Our Master in Digital International Marketing is offered both online and in a hybrid format, which integrate synchronous and asynchronous components while maximizing the use of our learning management system. The program has a multi-discipline approach integrating business, humanities, and technology. The sequence of courses is designed to maximize the learning of students, complementing, and integrating knowledge acquisition with skills development in order to apply what has been learnt into authentic real-life situations and professional challenges. The Master’s in Digital and International Marketing develops the expertise, skills, and competencies to optimize students’ performance in decisions and tasks.

Benefits of studying this master

After completing this master's program, graduates will gain a range of valuable benefits, including:

  • Transition marketing functions from local to international and from analog to digital.
  • Enhance strategic thinking, ideas, and forecasting abilities for innovation and internationalization.
  • Design digital business models and implement marketing strategies using cutting-edge technology.
  • Generate relevant content for various media channels.
  • Manage the internationalization of marketing functions.
Máster ENAE


Acquires new techniques and concepts through the combination of theoretical, practical and didactic training applicable in real cases. You will learn the latest and most innovative techniques to put into practice with teamwork.


Business plan
As part of our Master’s program, students are given the opportunity to implement their final master's projects under the supervision and guidance of a team of seasoned professionals, many of whom have been successful entrepreneurs thanks to their final Business Plan.


Internship Program
Complete your training in EU companies as part of our internship program. This is an exciting opportunity for you to advance your professional career by taking on a highly qualified position within your organization that leads to a successful international trade management career.

Get ready for the journey.
Know more about the programme.

Meet our Faculty

Our exclusive “Learn by doing” method, allows our staff to track student progress more effectively which help them to identify a student's strengths, weaknesses and requirements. Better communication takes place through our hybrid learning methodology, as students can use our different digital platforms to connect and stay in touch with teachers and peers.

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More interactive, more global,
more digital
Methodologies adaptable to your needs.
As flexible as you wish. This model combines online training through the Virtual Campus with onsite training, sharing the experience with your professors and classmates.
Online Master´s
Our blended learning option merges the best of face-to-face and online training, using technology to combine in-class and out-of-class teaching, maximising the educational impact for students.
Blended Master’s
Experience first-hand our self-developed "Learning by doing" method. Face-to-face classes two days a week, usually on weekends, Friday afternoon and Saturday morning
On Campus Master´s

Why Study
at ENAE?

Empowering the next generation of business leaders. Through the use of case studies and our innovative enterprise simulator, we guarantee our students quality, dynamic, innovative postgraduate education.


Talented faculty members. Our professors are experts in their respective fields and are committed to providing our students with an unparalleled learning experience/p>


Building professional development opportunities. 98% of our students find a job within 12 months after graduating. Over 350 affiliated companies and 500 corporate recruiters rely on us to provide high-quality business education to their employees.


International Scope. Our international presence is reflected in the diversity of our faculty and student body. We have students and teachers from all over the world, bringing with them a wealth of different perspectives and experiences. This diversity enriches the learning experience and helps our students develop a global mindset.


Students support. We understand that navigating the process of studying abroad can be daunting. That's why we're here to assist you every step of the way. Our team is dedicated to making your transition to studying at ENAE as smooth as possible



We are located in the southeast of Spain, one of the warmest places in the peninsula

Edificio ENAE Nº 13. Campus Universitario de Espinardo.
30100 MURCIA (España)
Telf: 968 899 899 · Fax: 868 88 41 33
Who is eligible to apply for this master's program?

The program is designed for a wide range of professionals, including those in marketing, sales, innovation, IT, and more. It's also suitable for entrepreneurs and recent graduates interested in digital marketing.

What are the key capabilities I will develop during this program?

Graduates will gain the skills to transition marketing functions to the digital realm, enhance strategic thinking, design digital business models, and manage international marketing efforts

What is the program's methodology?

The program employs a learning-by-doing approach with real-world experiences, tutor support, master classes, and additional content on a virtual campus.

Is the program internationally recognized?

Yes, the program's U.S. master's degrees are recognized by Commonwealth countries, providing international recognition for graduates.

Why study a Master's Degree at ENAE Business School?

ENAE Business School distinguishes itself through its commitment to excellence across various facets of business management. We offer outstanding programs aimed at providing students with professional training and development. With top-tier rankings, experienced faculty, and a 30-year track record, we deliver exceptional Master's programs.

What are the admission requirements for a Master's Degree at ENAE?

To start the admission process, the applicant must first apply for the Master's program of their interest. The admission committee will then conduct a document review to assess the candidate's eligibility, where the candidate must present their personal and professional documentation, including their ID, passport, grades, diploma, etc. The applicant will then take an admission test that evaluates various competencies, such as their ability to analyze and make critical decisions. After that, the candidate will be invited for a personal interview (if residing in Spain) or a video conference (for international candidates). The applicant will then be evaluated and ENAE will inform them of their status in the selection process, followed by the payment of the reservation fee within the specified period.

Can I apply for internships while enrolled in any of the Master's programs?

Yes, you can apply for internships through ENAE Business School's Professional Careers department. The department promotes and facilitates internships for students, both within Spanish companies and at internationally recognized companies of high prestige, which collaborate in the training and development of future professionals. All our programmes include an internship placement.

Are there any financial assistance options available for the Master's programs?

We offer academic and need-based grants. Your agent can provide scholarship information, or visit our scholarship section here.

What is the difference between the Live Class, On-Site, and Blended modalities?

The Live Class modality is 100% interactive, with synchronous live training. You can attend classes from home or the office and interact with the teacher and your classmates as if you were in the classroom. On the other hand, the Blended modality uses videoconferences for following the master's program, and has in-person classes during the 2-3 weeks of the on-site phase in Murcia. Finally, the On-Site modality, as the name suggests, has in-person classes twice a week, usually on weekends, on Friday afternoons and Saturday mornings.

more information

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