Business Strategy in the Agrifood Company
Agribusinesses face significant present and future challenges, making it increasingly necessary for companies to implement strategies aimed at gaining a competitive advantage in an increasingly globalized and specialized market.
This course aims to equip students with the necessary knowledge to plan a business strategy focused on growth and internationalization, as well as to identify the resources and capabilities of the company throughout the entire value chain.
To achieve this, the course will provide both theoretical and practical tools to analyze the various strategic alternatives that can be adopted from short, medium, and long-term perspectives.
Discover the key modules and concepts
admission process
Methodology
ENAE employs an active and participatory methodology known as "Learning by Doing," which alternates between the presentation of concepts, techniques, and analytical methods, and the development of practical cases that reflect real business situations.
By promoting teamwork, the aim is to integrate all members and address the presented cases more effectively through the exchange of diverse viewpoints, opinions, and experiences. Participants will learn not only from the instructors but also from the professional experiences of their peers.
Objetives
- Identify how strategy applies to specific situations in the agri-food sector.
- Recognize the key decisions that shape a company's strategy.
- Apply heuristics for strategic decision-making within companies.
- Utilize guidelines to formulate solutions, assess their feasibility and effectiveness, and identify the optimal solution.
- Propose solutions to a given situation, establishing an appropriate action plan through the management of acquired knowledge and available information.
